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BRAND IDENTITY DESIGN

Пакотек > Design > BRAND IDENTITY DESIGN
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Brand identity is the visual language of your brand.

 It helps your company appear consistent, build trust, and leave a memorable impression in the minds of your customers.
 Brand identity is more than just a set of colors and a logo — it’s a system that connects every element of your brand: from packaging and business cards to social media pages, advertising materials, and corporate apparel.
 With a well-thought-out identity, your business looks professional and inspires trust even before the first purchase.
 That’s why developing a brand identity is a strategic investment in your brand’s recognition, long-term perception, and competitive advantage.


 It serves as a “manual” ensuring that all designers, partners, and printing houses use the brand consistently.

 

Stages of Brand Identity Creation

  • Brand and Market Analysis — we study the company, competitors, and target audience.
  • Concept Definition — we develop the core idea and mood of the future style.
  • Logo Design — we create or update the main visual mark of the brand.
  • Color and Typography Selection — we define a harmonious color palette and choose appropriate fonts.
  • Graphic Elements Development — we design patterns, icons, and decorative details.
  • Media Design — we create layouts for business cards, letterheads, merchandise, social media, or packaging.
  • Guideline Preparation — we compile a PDF guide with usage rules and visual examples.

Have questions about design or layouts?

Contact Marina: 097-999-37-68 (Telegram, Viber, WhatsApp)

FILL OUT THE BRIEF Find out the price

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BRAND IDENTITY — PRICING & TIMELINE

BRAND GUIDE PACKAGE BRAND GUIDE PRO PACKAGE BRAND IDENTITY
Everything from the “Logobook” package:

  • Niche and target audience analysis
  • 3 logo concepts
  • 3–4 rounds of revisions
  • Logo variations (color, monochrome, inverted)
  • Color palette (CMYK, RGB, Pantone, HEX)
  • Logo fonts and supporting typography solutions
  • Rules and restrictions for logo usage

Brand Identity Development:

  • Pattern or graphic elements
  • Design of 3 brand items (e.g., business card, letterhead, envelope)
     — items are selected from the list we provide

Creation of a basic Brand Guide (15–20 pages, PDF)

 Everything from the “Brand Guide” package:

  • Development of 7 brand identity elements: business card, letterhead, envelope, email signature, presentation template, merchandise, and social media templates.
     — items are selected from the list we provide
  • Creation of a complete graphic system: Patterns, icons, textures, and decorative elements.
  • PDF document “Brandbook / Guideline” (20–30 pages) with all usage rules and visual examples for print, merchandise, packaging, and digital media.
  • Consultation on preparing files for production and printing.
 Everything from the “Brand Guide PRO” package:

  • Development of a complete brand identity system (10+ elements): printed materials, merchandise, packaging, social media templates, presentations, signage, staff uniforms, and more.
     — items are selected from the list we provide
  • Creation of an extended Brandbook (30–50 pages) with detailed examples of brand usage in digital, advertising, and outdoor applications.
  • Consultation on production — preparing files for printing, textiles, and materials.
A comprehensive solution for companies that need a cohesive visual brand system — logo, colors, typography, and basic brand materials. A complete visual identity system for businesses that want to look professional and scale confidently.

The package covers every stage — from concept development to brand materials, patterns, and the full brandbook.

 A fully customized solution for companies that need a complete identity system — from the logo to the design of all brand materials.
12–15 business days  15–20 business days From 25 business days
Price: from 22,000 UAH Price: from 30,000 UAH Custom pricing

* The final cost is determined individually after analyzing the brief and approving the full scope of work.

Payment & Collaboration

  1. We work officially under a contract.
  2. After completing the brief — 50% prepayment, the remaining 50% after logo approval.
  3. All files and exclusive property rights are transferred to the client.
  4. Payment can be made to a sole proprietor account or via bank transfer.

Have questions about design or layouts?

Contact Marina:097-999-37-68 (Telegram, Viber, WhatsApp)

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Your brand deserves a style that stands out. Tell us about your company — and we’ll create an identity that works.
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